
Focused practice
AI visibility within a longer digital strategy career.
Rivetline is the specialist practice I founded to work on the part of marketing that is changing fastest: how brands are found and represented in AI search.
Where it fits
A focused complement to Major Tom.
Major Tom is the B2B digital agency where I am a founding partner. Rivetline is a smaller, focused practice for companies that need to understand AI visibility, improve the evidence behind their public story, or fix the handoff after a qualified lead arrives.
What we work on
Clearer presence. Better follow-through.
- 01
AI Visibility System
Technical structure, content architecture, authority signals, and measurement for businesses that want to appear accurately in AI-generated answers.
- 02
Demand amplification
Managed Google and Meta channels connected to the visibility work.
- 03
AI Lead Response
A scoped system to qualify, route, and notify on inbound leads while the opportunity still has momentum.